SEO in 2020. Important digital marketing strategy

SEO in 2020. Important digital marketing strategy

Digital video marketing


SEO's digital video marketing is huge in 2020. First, don't forget to create videos and send them to YouTube, Vimeo, Daily Motion, Blip, Wistia, Meta cafe, Veoh and Mega videos. Make sure to make each video slightly different. Major search engines such as Google, Yahoo, Bing, and Duckduckgo.com do not want to post duplicate content. She either behaved appropriately or was punished. Check if the Google console is punished by Google. You will also see keywords that do not appear in Google Analytics in the Google console. Make video descriptions relevant to the keywords you search on Google Ad Planner to increase traffic and keyword competition.

Web 3.0


Although the term was coined recently, the Internet or Web 3.0 is still huge. From now on, this will support Internet semantics or big data. Google even uses semantic indexes to cross-reference web pages, and their ranking is very important. This is what makes your website pages (especially the home page) so important. Make sure your main URL is the same as the URL in the information structure of the website.

Web 3.0 was named by John Markov of The New York Times in 2006. It refers to the third-generation Internet-based services, which are bundled together through intelligent or intelligent Internet. This is a web-based service composed of intelligent websites. An example is people using big data, using intelligent analysis reports, Google guidance, advanced advertising math, Google advertising planners, Ubersuggest, etc.

Google provides Brain rankings that we still do not know until 2020. It appeared five years ago. The ranking brain is Google ’s artificial intelligence, which uses machine learning to rank web pages through a latent index mathematical model, and then directly write and then customize.

This can be derived from the list of things that we cannot assume. It can happen in Web documents. This represents the distance between keywords on the same page. Google ranks the importance of keywords in search terms. Therefore, if you search for "Super Mario Bros.", the keywords that should appear and rank will be ranked based on the abstractions and meanings created by Google, rather than the exact results that can lead to false results without modeling the semantic brain (contact modeling) phrase. Quotes and links on the web. If there are a lot of pages about Mario, Luigi, Bowser, Princess, and Toad on the page that links to the page, this will be the case. It appears in the text link and the alignment of the main body. This means that Google is only interested in connecting to trusted websites, not the entire Internet. You can use Clicker Finder data.

This means that if you can share ideas about subject-oriented keywords and use them on web pages, then you will have more opportunities to appear first, rather than just spray the exact keywords in the article and make the article It looks bad, robotic / unreadable or even full of keywords (SEO has no big white hat).

The site indicates an important location. If the site is frequently linked to the Nintendo site, then this will be considered in the semantic connection. Also, be sure to check competitors ’webpages or other websites that rank for this phrase, and get keyword ideas for semantic connections or even keyword suggestion tools.

The bidirectional language understanding (BERT) converter is Google's latest addition to AI.

The search touches ten. Google better understands how to use language to help learn the context of a single word in a search. If it is possible to improve these algorithms in the future, these algorithm changes must be followed.

Finally, John Mueller from Google suggested to SEO to optimize the BERT website and webpage. BERT focuses on the relevance of text on website pages. SEO needs to ensure that pages are not random at all. Relevance also means original content. BERT tries to capture keyword rotation tools. Don't just distribute the same old and old files, because the rotation manager can rotate and pass the SEO copy tool. Your content will not be as important as the most thoughtful content, more detailed content, more relevant content (more in-depth content), content search, manual press and SEO content correspondence.